The Monday Meeting
You used to sit through it half-listening, hoping no one asked which AI tools you were running. Now you name the workflow you automated last week. The room shifts. You sound like you've been on this for two years.
Make AI make you money. Stop paying for tools you barely use. Stop guessing at prompts that don't work. Five days, 60 minutes a day, me in the room. Friday you walk out with one real asset built and The Catch Code installed for life. The program pays for itself before July.
"Every program that I have bought from MC and implemented in my life has increased my output tenfold."
John Thompson · Original Cohort
// Master Chim
// ChimBot
// Every communication has a throw and a catch. Most men talk to AI like it's Google. They type a few words and hope the tool figures out the rest. That's the throw without the catch. What AI hands back is whatever you forgot to say out loud.
You bought ChatGPT. You bought Claude. The tool's doing exactly what you trained it to do. The training is the language. The language erodes the day you stopped throwing for the catch.
The tool obeys the man who knows how to throw for the catch. You've been throwing without the catch. That gap closes inside the Forge in five days.
Communication is in the catch, not the throw. I've been teaching this since 2018, six years before Anthropic put it in their prompting guide.
Open the AI tool you pay for. Type the last real prompt you used. Read it back. Most men find a sentence with no context, no role, no format. That's why AI hands back a sentence with no depth. The throw was thin. The catch matched. Day one, you start throwing like a leader.
Trade Speech asks. Lead Speech tells. The man who asks gets a suggestion. The man who tells gets an output. Flip the switch.
Build every prompt around what the AI needs to catch. Load the context. Lead with what the catcher needs to know. Day 4 you build your Catch Architecture Library, in your voice, on your business. Yours forever.
"Communication is in the catch, not the throw."
Master Chim, 2018. The principle is older than the AI cycle. AI just made it mandatory.
You have watched the AI gurus. Most of them caught the wave in 2024. The Catch ran in a 2018 talk, six years before Anthropic put context-engineering in their prompting guide. The other men are teaching what is hot. I'm teaching what's older than the cycle.
Communication is in the catch, not the throw.
The Catch Code is a communication system. AI made it mandatory. I taught it in a 2018 talk, six years before Anthropic put context-engineering in their prompting guide. The transcript is public. The dates check out. The principle has worked ever since.
That's why the Forge transforms an operator in five days. The mechanism is older than the AI cycle. The men who walk through it already lead other men. They take that same skill and extend it into a tool that now obeys the same language.
You walk into the Forge as an operator who can move humans. You walk out five days later with the same skill extended into the tool. Same operator. Same skill. New domain. Output that compounds for the next twenty years.
The asset you build in five days is the smallest part. The system that built it is what runs your week from now on.
You used to sit through it half-listening, hoping no one asked which AI tools you were running. Now you name the workflow you automated last week. The room shifts. You sound like you've been on this for two years.
You used to open ChatGPT, type a prompt, copy-paste, edit, doubt, retype, give up after 40 minutes with something that wasn't quite right. Now you open the asset. It's already running. The output's waiting. Your morning hour goes back to the work that needs your hands.
You used to think about the new lead-gen workflow Monday morning, never start, watch the week end without it. Now you think about it Monday. You command it built. Friday it's running. The week ends with one more workflow off your back.
You used to pay for ChatGPT Plus, Claude Pro, three writing tools, two automation tools, most of them never opened. Now you cancel five. The two you keep, you actually use. The bill goes down. The output goes up.
You used to hedge. You said "I'm playing with it." You didn't claim a position. Now you name the methodology. You name the system. Other men ask you what tools to use. You tell them.
Day one you walk through the methodology with me in the room. Days two through four you build with me correcting in real time. Day five it's done. Each session 60 minutes live at 8am ET.
You walk through the Four Questions live with me in the room. What is it. What does it have to do. What does done look like. How will you know it worked. By end of session your build target is locked.
Install the Lens. You build the foundation of the asset using context-loaded language. Plain English to AI. AI builds. You command.
Lead Speech. You convert every Trade-Speech prompt into Lead Speech. Real content, real data, real connections. The asset starts producing.
The Catch in operation. You build every prompt around what the AI needs to catch. You create your system-prompt library for the workflows you run every week.
The Catch Code installed. Public showcase. Each operator shows his finished asset live. I review. You walk out with a working asset and a system you keep for life.
You bring your business. The Four Questions get you to a locked target by end of Day 1. No menu paralysis. No wrong build.
// After Friday: Friday June 12 you reconvene on the 7-Day Forge Follow-Up Call. The cohort stays connected. The door stays open.
Day 1 is the first move of the Catch Code: Articulate the Need. The whole cohort walks through the Four Questions live, with me in the room. What is the thing you're making. What does it have to do in your business. What does the finished version look like. How will you know it worked. By end of session your build target is locked and you know exactly what Day 2 starts on.
The Diagnostic Brief is your intake. Submit it before Day 1 so you arrive primed with the raw material. I read briefs in advance and watch for the patterns the cohort is going to surface in the room. The brief gets you ready. The live session is where the methodology installs.
Twenty-five seats is the cap. Past twenty-five the live cohort breaks down into a webinar. The corrections become broadcast. The intimacy that installs the methodology in five days is gone. The cap exists because the format requires it.
Brief due Sun May 31 at 8pm ET.
Their words. Their results. Their businesses. Different starts. Same finish.
"Every program that I have bought from MC and implemented in my life has increased my output tenfold."
"I was actually babysitting AI. After the Sprint, twenty minutes. Before the Sprint that work would have taken me a half a day."
"I have canceled probably six or seven AI memberships. You can make money doing this. It is an investment."
"I am a martial artist. Now I am building a website. I am building my own lead funnels. I am cranking out marketing images."
"The biggest reason I was not going to do it was I did not think it was for me. You do not know what you do not know."
"I was a little nervous I would not be tech savvy enough. I caught on pretty quickly. Now I organize my day with the command center."
// Skin on my calendar.
Show up to all five sessions live. Submit the Diagnostic Brief on time. Do the work between sessions. If by Friday June 5 at 6pm ET you do not have a working asset done, I get on a private call with you the following week and we finish it together. I do not stop until your asset is done, working, and in your business producing output.
Forget refunds. Forget credits. This is me, on the phone with you, finishing the build with my own hands. The work gets done either way. That is what a forge does.
The original cohort produced six grads on the Build-It-Or-I-Will track. Every one of them finished. The guarantee has never been called. It exists because you need to know there is a man on the other side, not because the format leaves room to fail.
Five seats. Direct access to MC before, during, and 60 days after.
Take the Command Seat · $1,297// 25 seats hard cap. Cart closes Sun May 31 at 11:59pm ET. Past 25 the live cohort becomes a webinar.
Cart closes Sun May 31 at 11:59pm ET · 25 seats total · Diagnosis by name on Day 1
The Operator's Forge is a five-day live intensive (Mon Jun 1 to Fri Jun 5, 2026) where you install The Catch Code, the methodology that makes AI obey, while you build one real business asset with me correcting in real time. Day 1 you walk through the Four Questions with me in the room and lock your build target. Days 2 through 4 you build with me in the room. Day 5 it's done. Communication is in the catch, not the throw. I taught it in 2018, six years before Anthropic put it in their prompting guide. If you don't have it done by Friday, I get on a private call with you the next week and finish it. The work gets done either way.
Are you against having a working business asset done by Friday June 5 for the price of two months of AI subscriptions you were going to cancel anyway?
Secure Your Seat · Early Bird $297P.S. Twenty-five seats. Hard cap. The man not in the room does not run the methodology live. The man not running it live does not finish. Saturday June 6 you read your inbox from a man whose asset is live. That is the cost of waiting.